What is the difference between a push and pull marketing channel?
Answer: Push=increasing demand by motivating customers, Pull= getting the customer to pull the product into the supply chain by demanding it.
Test Bank | Multiple Choice Questions | Chapter MC | Solution
Answer: Push=increasing demand by motivating customers, Pull= getting the customer to pull the product into the supply chain by demanding it.
If the answers is incorrect or not given, you can answer the above question in the comment box. If the answers is incorrect or not given, you can answer the above question in the comment box.