In class, we considered the case of Church & Dwight company. We noted that, in the consumer product area, the company markets Household Deodorizers, Household Cleaners, Oral Care Products, Laundry Products, Pet Care Products, Personal Care Products, Arm & Hammer Baking Soda, and Deodorant & Anti-Perspirants. Based on this information, how much depth do they have in their product mix?

In class, we considered the case of Church & Dwight company. We noted that, in the consumer product area, the company markets Household Deodorizers, Household Cleaners, Oral Care Products, Laundry Products, Pet Care Products, Personal Care Products, Arm & Hammer Baking Soda, and Deodorant & Anti-Perspirants. Based on this information, how much depth do they have in their product mix?

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In class, we considered the case of Church & Dwight company. We noted that, in the consumer product area, the company markets Household Deodorizers, Household Cleaners, Oral Care Products, Laundry Products, Pet Care Products, Personal Care Products, Arm & Hammer Baking Soda, and Deodorant & Anti-Perspirants. Based on this information, how much depth do they have in their product mix?



Answer: Based on the information provided, we cannot judge the depth of the product mix


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