In class, we heard about a "made-to-go-viral" video done by Ruby Tuesday in which they "blow up the wrong restaurant." The point of this example was to

In class, we heard about a "made-to-go-viral" video done by Ruby Tuesday in which they "blow up the wrong restaurant." The point of this example was to



Answer: Demonstrate that the casual dining segment has become a "sea of sameness" in the minds of the consumers.


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